Master's Degree Program in Marketing (2021)

  • Compulsory Subjects
    • Strategic and Instrumental Aspects of Marketing
      • Global Marketing Strategy  (2)
      • Digital Marketing  (2)
    • Marketing Research and Planning Techniques
      • Marketing Analytics  (2)
    • Marketing Analytics and Technology
      • Marketing Analytics  (2)
      • Artificial Intelligence in Marketing  (2)
    • Personal and Business Skills
      • Business Software Skills  (5)
      • Personal Skills  (1)
Additional links:
  • All information brochures of WU