Syllabus

Title
2616 Fremdsprachliche Wirtschaftskommunikation III - Englisch
Instructors
ao.Univ.Prof. Dr. Alexander Beer
Contact details
Type
PI
Weekly hours
2
Language of instruction
Englisch
Registration
10/11/24 to 10/14/24
Registration via LPIS
Notes to the course
Dates
Day Date Time Room
Tuesday 10/22/24 01:00 PM - 04:00 PM D1.1.074
Tuesday 10/29/24 01:00 PM - 04:00 PM D2.0.038
Tuesday 11/12/24 01:00 PM - 03:00 PM D2.0.392
Tuesday 12/03/24 01:00 PM - 03:00 PM D2.0.038
Tuesday 12/10/24 01:00 PM - 03:00 PM TC.5.02
Tuesday 12/17/24 01:00 PM - 02:30 PM D2.0.374
Tuesday 01/07/25 01:00 PM - 04:00 PM D1.1.078
Tuesday 01/14/25 01:00 PM - 04:00 PM D2.0.038
Tuesday 01/21/25 01:00 PM - 04:00 PM D3.0.222
Contents

Undergraduate (ie “Bachelor”) students are required to have passed EBC2 prior to attending EBC3.

The curriculum of this class is comprised of general language skills, core business content (i.e. the understanding and communication in English of selected business principles and activities, technical terminology and registers relative to the communicative context of the course) and communicative competence (both spoken and written).

The general content theme of this EBC3 course is language for international business, for which the main content-based language topics will be trade policy, factors affecting (foreign) market entry methods and legal issues, with a strong focus on covering current topical issues, relevant to all businesses operating in an international context.

The language and terminology covered in these topics will be applied in a variety of communicative settings including:

- learning to engage with a variety of written texts and draw inferences on the language, content and messages conveyed in them (text comprehension)
- reflecting on and discussing current topical issues and their impact on countries' economies, industries and businesses
- giving a short presentation relating to business activities abroad or the countries in which they operate
- provide written advice in the form of structured analysis and a recommendation relating to a company's move into a new foreign market (report-writing task)

Learning outcomes

Applying general and business terminology appropriately at an advanced level.

Attendance requirements

While full attendance is obviously recommended, missing a total of 20% of class time is accepted.

Teaching/learning method(s)

Combination of in-class discussions, lecture-style parts, inverted classroom as appropriate

Assessment

In order to pass the EBC3 course, you must fulfill the following requirements:

  • score at least 60% of the overall points total achievable (see below)
  • not miss more than 2 sessions.

1 - Oral performance (40% of total grade): Your oral communication skills will be trained and then assessed through structured task assignments. These will take the form of an oral assessment of a discussion task (based on current topical business issues as presented in newspapers / current affairs journals) and a group presentation on a content-based topic relating to international business to be prepared in the course of the semester.

2 –Participation / Practice  (20% of total grade): Completing various in-class and at-home assignments. These will include:

  • active participation in class, including full engagement in activities and providing feedback
  • completing a writing practice assignment which acts as a preparation for the report-writing test, and for which you will receive feedback from your instructor
  • reading/language practice tasks.

3 - Test: Business English Language / Content  (20% of total grade): This assessment element will combine the content and language knowledge covered in the course with reading comprehension and text-based tasks. 

4 - Test: Report (20% of total grade): In this assessment element you will write a new report on a market entry topic and related issues.

Readings

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Last edited: 2024-10-18



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